I found the following stunt by Heineken on Twitter this morning and absolutely love it.
Genius.
Superb stunt by Heineken
17 Mar- Comments 2 Comments
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Paul Stallard
Paul Stallard is a PR professional at Berkeley PR, a digital, technology and consumer PR agency with offices in London and Reading, where he also contributes to its technology PR blog. Please note that this blog is written in a personal capacity and does not necessarily reflect the views of Berkeley PR….although they all read it.
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Absolutely brilliant they just keep getting better
It is the look on their faces at the end when the realise they have been had and they can actually watch the game. I do think this is a superb piece of work.