not arrogant, just better

paul stallard's pr blog

Posts Tagged ‘PR’

Confused-Twitter-Bird

Why don’t you ask questions on Twitter anymore?


Written by Paul Stallard

Look at the Tweets you have posted over the past month. How many have been questions for your followers? I bet that the answer is very f...

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Is Seo a waste of time in the PR world?


Written by Paul Stallard

You often hear people say that if you can’t be found on Google your business will die. The result of this mentality has seen a wealth ...

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Henning Wehn

Are PR professionals the comedians of the communication world?


Written by Paul Stallard

Calling someone a rock star is often seen as a positive, especially in the tech world. You often read that X is the rock star of Y indus...

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school gates

Part-time parents have no place in PR


Written by Paul Stallard

What a load of rubbish but you would be surprised at how few PR agencies don’t embrace part time parents. Our industry has a culture o...

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blind

Are you a storyteller or storyseller?


Written by Paul Stallard

My boss has written a great free whitepaper about the secret to great storytelling? He starts with this gem which demonstrates perfectly...

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haka

Why are the All Blacks the greatest team of all time?


Written by Paul Stallard

I’m not really a rugby man but watched the All Blacks Vs Wales at the weekend. What a team. It reminded me of a book I put on my Christ...

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What makes a leader?


Written by Paul Stallard

I love this quote attributed to John Quincy Adams (although contested): If your actions inspire others to dream more, do more and becom...

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banksy

An open love letter to #Bristol from a growing PR agency


Written by Paul Stallard

Bristol is a brilliant city that is rapidly gaining a reputation for its talent pool and creative environment. I am proud that Berkeley PR...

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PR Week 2014 Shortlist – my experience as a judge


Written by Paul Stallard

This week PR Week announced their shortlist for the 2014 awards, which I am delighted to say Berkeley PR has been listed in the best tec...

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What do you think of the new @berkeleypr website?


Written by Paul Stallard

A fear most PR consultants have is that their client will utter the following words ‘we have a new website. Can you write a press releas...

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@PRCA_UK Awards 2014 – just call me the judge!


Written by Paul Stallard

I am delighted to have been asked to become a judge for the forthcoming PRCA awards. Being passionate about our industry, it will be great...

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The most important thing to remember when venue checking


Written by Paul Stallard

A colleague of mine was checking a potential venue last week we might be using and I sat down and asked for a list of the things she was go...

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Simple ideas have more impact


Written by Paul Stallard

I was re-reading Jon Steel’s book Perfect Pitch (worth reading) the other day and wanted to share a quick passage that I particularly lik...

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Saturday 31 May is @TheBigMatchCo day in Reading


Written by Paul Stallard

http://www.youtube.com/watch?v=TPcs-efpICQ Berkeley PR supports the Thames Valley and Bristol Byte Night events by sleeping out, sitting o...

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Bill Bernbach’s secret to grabbing attention


Written by Paul Stallard

The respected advertising man Bill Bernbach once said ‘you can say the right thing about a product and nobody will listen. You’ve got ...

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The secret of great PR by Steven Spielberg


Written by Paul Stallard

I read an interesting interview the other day with Steven Spielberg. He was asked what his secret of success was to which he replied: I ma...

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#PRjobs in Reading and Bristol @BerkeleyPR


Written by Paul Stallard

[caption id="" align="alignnone" width="640"] PR jobs at Berkeley PR[/caption] At my PR agency we are recruiting for a number of roles in b...

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New Business – what I have learnt this year


Written by Paul Stallard

[caption id="" align="alignnone" width="655"] New business[/caption] New business is the lifeblood of growth and requires a structured appr...

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Are memories are better than money when it comes to rewards?


Written by Paul Stallard

[caption id="" align="alignnone" width="500"] Memories[/caption] Often when people go that extra mile in the office I like to reward them. ...

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The leader must have…


Written by Paul Stallard

[caption id="" align="alignnone" width="549"] Leader[/caption] I am always striving to improve my leadership skills and recently read this ...

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10 points that form the foundation of @BerkeleyPR culture


Written by Paul Stallard

[caption id="" align="alignnone" width="244"] Berkeley PR culture[/caption] The representation of what a PR agency stands for, how it behav...

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